Global Business - Digital Business
Study Business Administration & Digitalisation - your future in the digital economy
Digitalisation is changing everything - including the economy. On the Global Business - Digital Business Bachelor's degree programme at Mediadesign University, you will learn how to digitally transform companies, make data-based decisions and develop digital business models. You will combine traditional business studies with data analytics, AI and strategic digital management.
If you find technology exciting but don't want to study pure computer science - and would rather understand how digital tools make companies more successful - this is the right place for you.
Duration
ECTS points
Degree
Start
Language
Campus
Format
Monthly fees
Non-EU from 1.050,00 €
Your studies: content & specialisation
You study full-time in 6 semesters - always with a close connection to practice and a high future factor.
Programme content at a glance
- Business administration & economics: controlling, marketing, production, law & corporate management
- Data & digitalisation: statistical methods, digital tools, IT security, business informatics
- Digital business specialisation:
- Data analytics for business
- Digital Business Models
- E-Commerce Strategies
- Artificial Intelligence in Business
- Digital Process Management
- Cybersecurity
- Leadership & Skills: Communication, self-management, moderation, visualisation, intercultural leadership
Your career in digital business
With your Bachelor's degree in Digital Business, you will become a specialist who not only understands digitalisation - but can shape it strategically. You are the linchpin between management and technology.
Possible career fields
- Digital transformation manager
- E-Commerce Strategist
- Business Analyst
- Digital Project Manager
- Innovation Manager
- Consultant for digital business processes
You will find your place in agencies, corporations, start-ups, tech companies or consultancies - wherever digital expertise is required.
Your prospects in digital business
A digital business degree programme is your ticket to future industries such as
- Online trade & e-commerce
- Fintech & Insurtech
- Media and creative industries
- Management consultancy
- Start-up ecosystems
Also at mdh: The Master's programme for your career in industry
And if you want to go further later: your Bachelor's degree is the perfect foundation for a Master's programme or a digital MBA. Mediadesign University offers the MBA in Global Business - Industry Management and the MBE in Global Business - Engineering Management - mdh bachelor's students receive a 20% discount on tuition fees and an ideally coordinated master's programme to get you started in higher positions in industry.
Why study Digital Business at mdh?
- Interdisciplinary & international: You learn with and from students and professors from all over the world.
- Career-orientated & practical: case studies, group projects and real cases from industry.
- Digital & flexible: blended learning for maximum compatibility of work, family and further education.
- Strongly networked: mdh maintains close contacts with industry - and opens doors for you.
Application & Admission
Admission Requirements
- Higher Education Entrance Qualification (Abitur) or equivalent diploma, i.e. IB or A-levels (check with our counseling department whether your diploma qualifies)
- English skills. Language proof: TOEFL IPT: 543, TOEFL IBT: 74, IELTS (Academic): 6, Cambridge FCE: B2, PTE Academic: 59, IB Diploma: English A or B at HL or SL, BI 'English Language Proficiency Exam': PASS. We also accept Duolingo.
Information for applicants from abroad: You have the possibility to check your international certificates independently in advance via uni-assist and to inform yourself about the requirements for your admission: TO UNI-ASSIST
>> International applicants who have not met the necessary HZB requirements need to complete the MDH preparatory programme for admission to a higher education programme at MDH.
Personal Requirements
- Passion for Management and Business Administration
- Self-motivated learner
- Good communicator in English
- Innovative thinker
- Problem solver
Your personality and talents are more important than top grades!
Please apply via e-Mail (or regular mail). This is what we need from you:
- A motivation letter (tell us what inspires you – ca. 1 page)
- Relevant grade reports as well as a resume with your current photo
- Graduation diploma can be submitted after completion of your secondary school
You may apply during the school year (even before secondary school graduation).
Tuition Fees:
- Campus Berlin: English language program: EU citizens: 4.140,00 EUR/Semester | Non-EU citizens: 6.300,00 EUR/Semester (with foundation programme 6.700,00 EUR/Semester)
For all courses we charge a one-time registration fee of 490,00 EUR and a one-time examination fee of 1.050,00 EUR.
For non-EU citizens, the one-time examination fee of 1.050,00 EUR is included in the tuition price.
In case of prepayment (semesterly, annually, completely) the tuition fees can be reduced by up to 5%. (This discount is not compatible with early registration discounts).
